The MindFul sleep coach

Sleep-deprived nights and irregular naps are hard on parents and children. With personalised guidance from a caring professional, you can transform bedtime into calm, predictable routines and finally reclaim your evenings, your energy, and your sanity.

SERVICE PROVIDED

Product design, Ui/UX

TIMELINE

4 Weeks

When The Mindful Sleep Coach approached us, they had extensive expertise in baby and toddler sleep support but struggled to communicate their unique approach to parents effectively.

Their brand felt inconsistent, and their website didn’t reflect the warmth, trust, and guidance they provide. The company was ready to expand its reach and needed a digital presence that captured their mission and connected with families seeking real change.

We started with a full brand refresh, introducing a warm and approachable visual identity that included a new logomark.

An evolved color palette, gentle typography, and clear layouts were designed to convey trust, calm, and professionalism. At the same time, we rebuilt their website from the ground up — focusing on simplicity, usability, and a nurturing experience that guided parents through complex sleep challenges in a natural and digestible way.